76 percent kids below age 13 hooked to YouTube: Assocham

76 percent kids below age 13 hooked to YouTube: Assocham


Today:- Mumbai, Dec – A whopping 95 percent of the teens, aged between 13 and 17 years, access the Internet while 76 percent of minors, below the age of 13, use YouTube daily, a new survey released here on Monday revealed.

One is required to be of above 18 years of age to open an account on YouTube, the video-sharing website.

Social media networking sites are used by 81 percent of the teenagers while 72 percent of them log into social media more than once daily, the survey by Assocham said.

Of these, 65 percent of the kids aged below 13 used social media sites and 76 percent of the children below 13 have a YouTube account, and 51 percent of them also have a Smartphone.

Over one-third — 35 percent — of the teenagers use laptops and 32 percent use tablets to access their favourite websites, said Assocham Secretary-General D.S. Rawat.

“The statistics are sad and worrying. YouTube requires account holders to be 18, but even a five-year-old can easily sign up with parents’ permission. Despite these clearly stated and published age restrictions, large and growing numbers of children between the age of 7 to 13 are using social media networks and access YouTube assistance without their parents’ knowledge and consent,” Rawat said.

The survey by Assocham’s Social Development Foundation (ASDF) of 4,750 parents of children in the age group of 6-13 was conducted in various Indian cities.

YouTube is accessed daily by 76 percent of those below 13 with music video clips being the most popular, and 40-50 percent below the age of nine are also active on other sites.

In the survey, Lucknow ranked first on the YouTube chart followed by Delhi-NCR, Mumbai, Ahmedabad, Chennai, Kolkata, Bengaluru, Hyderabad, Pune, Coimbatore, Chandigarh and Dehradun.

“Minors lack the experience or judgement to use a social network and this raises the scary predators tracking down kids who reveal their age in an online chat, cyber bullying and online sexual abuse,” commented Assocham Health Committee chairman B.K. Rao on the findings.

This is despite government’s strict norms that prohibit kids under age of 13 from joining YouTube, but this is norm daily in tier I and II cities which can lead to negative outcomes, cautioned the Assocham.

“The easy availability of technology with lack of parental supervision is a significant reason for this ever-increasing menace of technology addiction… Having a genuine and transparent two-way communication with children is absolutely fundamental to establishing a safe and positive cyber experience,” Rawat noted.

A noteworthy aspect, which emerged from the survey, was that children of working parents were more technology addictive in the absence of parental supervision, as compared to those whose single parent is working, especially in metro where normally both parents are employed.

YouTube is now the world’s third-most popular online destination and of the 3.2 billion people with internet access, more than 1 billion watch it.

It has more Indian viewers ages 18 to 49 just on mobile than any cable network, adds the survey.


  1. When I originally commented I clicked the -Notify me when new comments are added- checkbox and now each time a comment is added I get four emails with the same comment. Is there any way you can remove me from that service? Thanks!

  2. An impressive share, I just given this onto a colleague who was doing a little analysis on this. And he in fact bought me breakfast because I found it for him.. smile. So let me reword that: Thnx for the treat! But yeah Thnkx for spending the time to discuss this, I feel strongly about it and love reading more on this topic. If possible, as you become expertise, would you mind updating your blog with more details? It is highly helpful for me. Big thumb up for this blog post!

  3. You need to take part in a contest for one of the most useful blog online. I simply have to let you know that I am really impressed. I really enjoy the information you provided here. I’m going to recommend this website to all my friends.

  4. I seriously appreciate your efforts and I’m looking forward to the next article. I like all of the points you have made here. I’m super on the same side as you.

  5. Reading your website is way better than snuggles. Honestly, how much of a change, if any, will this new event have on the current climate we are experiencing today? I really do enjoy these points you’ve made here but I really doubt many can be applied to reality. I am not sure where you are getting your info, but great topic. I found your websites via Facebook while searching for a related topic, your write up came up and I am glad it did How do you believe it is even possible that it got like this?

  6. I am probably going to buy a etsy ring tomorrow. My Uncle said they really like your write ups page. I’m sitting in my bean bag chair as I read this blog and this could be the most comfortable I have ever been. There sure must be some type of really addictive quality about this website because I can not go for more than a day or two without visiting. Really helpful information. This site definitely has all of the info and facts anyone could want.

  7. I’ve really been looking into getting a etsy jewelry but I honestly have no clue which one to buy. I am probably going to buy a etsy jewelry later today. This is an great, an eye-opener for sure! I’m amazed at how quick your article came up on my mobile. It is great to see a blog that offers such clear points, especially whenmost websites are trash.

  8. I believe it’s about time that we connected because I would really love to discuss to you about some of the points you have discussed here. You are a very persuasive blog writer. I really learned so much because of this. I like looking through your posts. This will be useful to anyone who reads it.

  9. My best friend said they like your pages blog. I applied these insights to my life and they delivered really well for me. I’ve been looking almost everywhere online for thisinfo! I have read some good things here. I can not believe all I just learned.